Merchant Financing Leads

Leads are the lifeline of merchant cash advance businesses, but where exactly will you find them? Many businesses make the mistake of sending out cold emails or developing generic ads. Though these may offer you some results, you will need a more focused and informed approach because the more personalized your business loan marketing is, the better the quality of your leads. With that being said, let’s take a look at some simple ways to generate quality merchant leads . Try Traditional Ads  It’s not just online advertising; you can use billboards as an effective marketing tool. Since print advertising in newspapers and magazines are still effective, writing an article would help you reach out to your traditional clients. You can rely on local businesses that may help you advertise your financial products/services in their events and stores.  Build Brand Awareness  You may think that you need a website. That’s right! You can use paid-for ads to link to a landing page. Pro...

More than ever, small businesses are turning to alternative funding sources like merchant cash advances. This is a good sign for MCA providers that work hard to generate merchant leads and help businesses sustain themselves through challenging times. However, the competition is getting fierce among alternative funders for merchant cash advance leads. This is where building mailing lists and searching for quality leads become quintessential for MCA lenders. That being said, here are some important lead generation factors to check before you buy business or consumer data. Existing Customers These are your bread and butter, so it’s important that you capture all possible details describing transaction history and contact information in a list database. You should know what they bought in the past. Make sure you satisfy these existing customers to make them even more valuable as referrers. Also, never let them forget you. Keep delivering offers and incentives by direct mail, email, texts, ...