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Showing posts from August, 2021

How to Keep the Merchant Leads Flowing While Nurturing Your Existing Clients?

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Lead generation is among the fastest-growing B2B businesses in the U.S. 63% of companies think that lead generation is the biggest challenge to overcome. To create and cultivate a healthy sales funnel, you need to optimize your lead generation strategy continually, which is a difficult and time-consuming quest in itself. Plus, there are several merchant account cash advance businesses out there in the market that make the fatal mistake of concentrating on their lead generation campaign and then failing with customer retention. That’s an obvious scenario where it’s not easy to take care of two tasks simultaneously.  So, how to avoid such pitfalls? Thankfully, there are lead generation services that can save you from all the hassles of lead generation. Below are some of the biggest benefits of lead generation services.  Real-Time MCA Leads  With lead generation services, the small business loan leads you receive are not bought from any wholesaler who sells low-quality leads. By using

Top 3 Marketing Mistakes Most MCA Businesses Make

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Every year, hundreds of new Merchant Cash Advance (MCA) businesses run marketing campaigns to generate MCA leads , but most of them make some common mistakes. These pitfalls are so common that some businesses keep on repeating them every time they step into the lead generation process.  If you are a bright-eyed MCA entrepreneur who wants to boost his/her business sales, here are the top pitfalls to avoid. Have a look:  Not Researching Your Industry  Since marketing creates the first impression on your customers, it has to be effective and consistent. Thus, make sure you understand your niche before launching any marketing campaign. You should have a clear understanding of your potential prospects before you start targeting and approaching them. This is very important if you want to create a long-term relationship with your customers. Not Having Accurate Information  Implementing top-notch marketing techniques in the most engaging manner has no significance if you have the wrong informa